The global problems of Economics and Finance: Abstracts of IV International scientific-practical conference (Kiev-Prague-Vienna, December 28, 2015)
The global problems of Economics and Finance: Abstracts of IV International scientific-practical conference (Kiev-Prague-Vienna, December 28, 2015)
The global problems of Economics and Finance: Abstracts of IV International scientific-practical conference (Kiev-Prague-Vienna, December 28, 2015)
Summary: The theoretical issues of credit risk management of commercial bank.
Keywords: credit risk, commercial bank, management.
Annotation: The basic rules and recommendations for data graphical representation to improve the perception of information, identifying patterns, study key findings of research are analyzed, systematized and supplemented. Graphs from official sources are taken and rules were supplemented to its transformation. Main shortcomings that visually distort the perception of given information are shown.
Keywords: graphical method, statistical graphs, statistical chart, сhart making rules, data-ink ratio, chart junk, dot chart, pie chart, column chart.
Summary: In the article the concept of financial stability of the bank, the factors of influence on the financial stability of the bank. Consider measures improving financial stability of banks in a crisis.
Key words: financial stability, crisis capitalization.
Summary: in the article reviewes the economic substance of depreciation of fixed assets.
Key words: fixed assets,cost, аccounting, depreciation, the company.
Summary: The conceptual apparatus of the term "trade secret" and its protection mechanisms at both the enterprise and the law in general.
Keywords: trade secrets, protection of trade secrets, competitors, confidential information nondisclosure document.
Summary: The article considers the problems of evaluating the performance of the online store. The application submitted on the basis of modern computer platform business intelligence QlikView, which allowed to identify the main factors affecting the change in the efficiency of its operations, to trace the dependence of indicators, graphically presenting the results of operations of the store, using modern visualization techniques.
Keywords: performance evaluation, dynamics of key performance indicators, internet store, business analysis, QlikView.
Summary: In the article the problems of the optimal set and duration of use advertising media to promote their product online company. Presents a dynamic simulation model that provides the possibility of carrying out computer experiments to select the optimal combination of methods of advertising, subject to minimize the costs of their implementation.
Keywords: internet company, advertising company, Internet marketing, SEO (promotion in search engines), SMM (advertising in social networks), contextual and banner advertising, PR (the use of network media), Direct Marketing (mailing), AnyLogic, optimization experiment.
Summary: The features of structural transformations in Ukrainian economy are investigated and the necessity of the realization structural policy on the basis of a combination market mechanisms and instruments public policy as a basic condition for economic growth is substantiated.
Key words: structural transformation, structural policy, macroeconomic imbalances, economic policy, economic growth, economic development.
Summary. In the article essence of research concepts "Competitive Advantages enterprise", types and factors his implementation are solved. Strategy of competitive advantages and features of his using the enterprise are solved.
Key words: strategy of enterprise, competitive advantages, leadership strategy of cost (or price), differentiation strategy, the strategy of specialization and focus.
Annotation. In Article proanalyzyrovana system vnutrenneho Monitoring subъekta hozyaystvovanyya and predlozhenы on activities of EE improvement.
Key words: monitoring system of financial monitoring, the likelihood of bankruptcy threat.
Annotation. In Article proanalyzyrovana system vnutrenneho Monitoring subъekta hozyaystvovanyya and predlozhenы on activities of EE improvement.
Key words: monitoring system of financial monitoring, the likelihood of bankruptcy threat.
Summary: The basic directions of optimization processes of organizational - economic mechanism in the food industry and the urgency and feasibility of this method in the management of enterprises.
Keywords: organizational - economic mechanism, competitiveness, optimization, food industry, marketing, strategic resources.
Summary: This paper identifies a number of problems related to the assessment of information system and its effectiveness. A ratio of the efficiency of investment in system information and analytical support are presented. Author has also determined that functioning of information and analytical support system has significant positive effects and changes for the company.
Keywords: measurement, efficiency, system, information, enterprise competitiveness.
Summary: Consider and propose ways to prevent threats to internal financial and economic security of the company in view of the need to ensure its sustainable development in terms of various functional components of the financial and economic security.
Keywords: security, financial and economic security, the financial and economic security, financial and internal threats to economic security.
Summary: The structure of the system to ensure financial security, which allows to ensure the most efficient level of financial security in today's competitive business environment.
Keywords: financial security, financial security system, elements of the system of financial security.
Summary: The current and actual problems of wages in the Ukraine are considered in the article. There’re identified the causes of the low wages in the Ukraine and direction of solving the problems of wages in our state are determined.
Keywords: salary, debt, wages, productivity, labour force, wages functions.
Summary: Studied methodology for assessing the level of economic security.
Key words: economic security, financial security, economic security components, assessment of economic security, structural components of economic security.
