Abstract. In the article the features of the current state of the export-import activities in the fisheries are shown. It is proved that the fish market is dependent on imports. A possible reform of the internal market fish trade has been proven. The directions of improving the competitiveness of fisheries both on the European and global markets of fish and fish products it was elected.

Keywords: fisheries, import, export, fish, competitiveness, factors, production, consumers, market.