Summary. Essence of mechanisms of development of investment resources of educational services of enterprises is analysed in difficult economic terms. For their realization around to anenterprise the system of mathematical correlations that describe the investment resources of educational services of enterprises in the conditions of an increase risk in the context of development of eurointegration processes taking into account the having a special purpose capital of endowment fund is brought. An optimization model, that links the investment resources of enterprise, sent to by the increase of the labour of worker (personnel), that studied on the courses of in-plant training, and profit bond of teachers that actively cooperate with an enterprise and on results a collaboration form the original authorial educational programs, productivity, is offered.

Key words: investment resources, enterprise, educational services, risk, endowment fund, optimization model, authorial educational programs.