Аннотация: в данной статье рассматривается проблема развития экологической архитектуры и дизайна. Экодизайн – забота об окружающей среде, которая проявляется в отказе от искусственных вещей, производство которых загрязняет атмосферу, в выборе предметов интерьера, изготовленных из вторсырья, и, конечно же, в использовании натуральных материалов. Статья раскрывает особенности работы при проектировании данного стиля.
Ключевые слова: дизайн, экодизайн, зеленый стиль.
Abstract:The article considers the volume of gas production and consumption in the regions, information about the biggest manufacturer countries, causes the loss of the leading position of Russia in the gas production. Besides, there are information about importing countries and analyzed traditional trade relations between countries.
Keywords: gas, production, consumption, importer.
Annotation. Description of creative technologies potential is given in the article, and also problems of it’s effective using in forming and realization of innovative development strategy of light industry enterprises of Ukraine. The ground of creative potential is carried out and methodical recommendations are given in relation to it’s increase through optimization of cost factors, optimization by the use of creative technologies of values chain, optimization of the strategic positioning. The model of control system optimization by the charges of the investigated enterprises is presented, within the framework of innovative strategy of enterprise by application of creative technologies, and chart of realization of this model in practice.
Key words: creative technologies, light industry, potential, strategy of development of enterprise, innovative development, efficiency, optimization, management charges.
Abstract. Article "Documentary cinema as instrument of political and commercial PR: the Ukrainian and foreign experience" examines questions of application of documentary cinema as image-building instrument for events, different communications. The author analyzes genres of documentary and compares them various directions of PR communications. The particular emphasis is placed on creation of positive image of Revolution of advantage on means of documentary cinema. Also in article experience of the leading world companies in the course of formation of a loyal pool of clients, creation of personal image of top managers of the company on means of documentary cinema is analyzed.
Key words: Public relations; cinema; documentary cinema; image; image-building for event; promotion; public opinion; communications; a cinema for political PR.
Summary: A method of increasing the sensitivity of measurements, based on nonlinear photographic interference pattern and process it using the program Femtoscan, measurement sensitivity.
Key words: double-beam microinterferometer; nonlinear photo registration; reflective diffraction grating, the program Femtoscan.
Abstract: The basic definition of "market" is researched. The current state and challenges of the market are defined. The classification of markets is given. Peculiarities activity of markets affecting the construction of accounting in markets are directed.
Keywords: market, accounting, classification, features, services, trade, economic activities.
Summary. Two ways to convert electromagnetic energy into heat: with the help of traveling and standing waves are analyzed. The application of the first way to deal with icing in electricity, the second - in the contact network of railways are examined.
Keywords: electric wires, icing, skin-effect, electromagnetic wave, thermal heating, SHF resonator.
Summary: The practical significance of article is to analyze the structure and dinamic of income and expenditures of commercial sanatorium organization for the purposes of financial management. The recommendations will allow to raise efficiency of expenses management for rendering of sanatorium services, to reach the purposes of profit maximization.
Key words: revenues, expenses, management, financial analysis, total cost, sanatorium.
Summary: In article are analyzed systems and the principles of local government in the Russian Federation, organizational system and the main models of local government in modern Russia.
Key words: local government, system and principles, bases and organization of local government.
Abstract: the article examines the usage of English articles in the discourse of a popular microblogging service Twitter, with the aim to clarify how the functions of the articles are reflected in the discourse and if the usage deviates from grammatical norms. Articles are examined from the morphological and syntactic points of view. The number of tweets analyzed in the paper is ninety-two. The conclusion is that the articles the discourse of Twitter are used according to the standards of written communication.
Keywords: article, computer-mediated communication, discourse, language standard, Twitter.
Summary. In scientific work defined the role and place of tourism in the modern economy. Proposals for improving public policies that support the development of the tourist market.
Keywords: tourist services, tourist products, government regulation of tourism, sustainable tourism development.
Summary. The article deals with the transformation of the civil society under the influence volunteering deployment in support of the Revolution of dignity and ATO. In particular, observed that civil society has become more active, gained political subjectivity. The people realized that they must form a government with their own hands in true democratic country, which they want to live and develop. Inefficiency and passivity of people about the politi thing of the past. Society has become an important factor in the state, stalls States in addressing military and social problems of ATO, has earned respect from the population.
Keywords. Civil society. Volunteers. The Revolution of dignity. The political subjectivity. Political simulacrum. The political transformation.
Summary: In the article the main reasons for the low competitive garment enterprises in Ukraine, analyzed the rate of production output in the clothing; The attention to cooperation Ukraine garment enterprises with foreign partners; identified a number of problems hindering establish its own production of garments; generalized positive opportunities for European Integration of Ukrainian production to improve competitiveness of garment enterprises in Ukraine.
Key words: integration, garment production, competitiveness, foreign partners, foreign markets.
Summary: From the positions of probative medicine the work presents theoretical substantiation and a new approach to solve the scientific task concerning early pathogenesis mechanisms of pseudohepatorenal syndrome as the basis to deteriorate the course of kidney and liver failure with breaking oxidative phosphorylation under conditions of 2,4-dinitrofenol administration. The experiments were conducted on 120 albino outbred male rats with the body weight of 0,16-0,20 kg fed on low-sodium diet with tissue hypoxia modeling.
Key words: 2,4-dinitrofenol, kidneys, liver, cytokines, sodium ions loss syndrome, melatonin, oxidative modified proteins.
Abstract: the Article is devoted to the topical problem of the negative trends of the younger generation, which are already evident in its socio-cultural form, the acute problem of lack of an acceptable programme of educational influence. The article presents an analysis of the positive assessments of youth to the environment, the problem of creating a culture for the young, youth-oriented consumer that the direction of working with young people contributed to the development of multilateralism in the quality of the young generation.
Keywords: culture for young, mass leisure, social and cultural communication, negative trends, cultural needs and shape, the quality of the young generation.
Abstract: This article shows the result of analysis of the regeneration of the hind limb of the Spanish newt (Pleurodeles waltl) by observing the length and the area of the regenerated part as well as disorders of the skeleton of the foot. It has been shown that the 4th regeneration takes place more slowly than the first. Analysis of variants of disorders in the formation of skeletal elements revealed that in successive regenerations the degree of hypomorphic regenerate increases, and that the incidence of skeletal abnormalities of elements suggesting the relative independence of the regulation of morphogenesis of these elements
Keywords: Regeneration, limbs, anomalies of the skeletal elements, Pleurodeles waltl.
Summary This article submissions examination and treatment of 30 persons aged 60-74 years with no signs of periodontal pathology and patients with chronic generalized periodontitis of II-III severity. For the purpose of comparative characteristics of treatments performed using X-rays, reoparodontohrafiy, ultrasound osteometry bone jaws, carried out the analysis of the functional state of the endothelium of vascular endothelial growth factor (VEGF), levels of tumor necrosis factor (TNF) and kapilyaryzation of periodontal tissues to treat and dynamics . All patients were conducted generally accepted treatment of chronic generalized periodontitis , including closed curettage of periodontal pockets. 3 groups of patients on the background of basic therapy of periodontal handled tunnel revascularization with combined use of Quercetin per os. It was established that with age in healthy elderly decrease in the number of functioning capillaries per unit area of fabric. The important role of the endothelium in providing adequate compensatory angiogenesis in aging shows the relationship of vascular endothelial growth factor levels of endothelium vazodylatation. Clinical determined that the combined use of revascularization tunnel and Quercetin kapilar stabilization drug in treatment of elderly patients with generalized periodontitis stimulates metabolism in periodontal tissues, stabilizes the clinical and radiological picture considerably prolongs remission.
Key words: old age, generalized periodontitis, tunnel revascularization , Quercetin.
Summary: Incremental steps are considered indicative of the market compressed natural gas in some regions
Key words: CNG, compressed natural gas, CNG stations, transfer of transport to use gas
Summary: In this article the questions of improvement of existing methods of in-situ measurements of industrial noise sources characteristics in populated areas are considered.
Key words: industrial noise, noise characteristic, sound pressure level, field measurements, workplace, adjacent territory
Summary: The article describes the algorithm for calculating the acoustic efficiency of noise protection measures at the design stages, in new construction step or under reconstruction, by taking into account the spectral component for major traffic noise sources in populated areas.
Key words: traffic noise source, acoustic efficiency, design stages, sound pressure level, noise range.
