Issue №3 March 2025

Articles

1. Marketing

   Factors of influence on formation of marketing strategies in conditions of modern business environment

   Морохова Валентина Олександрівна, Бойко Ольга Вікторівна

   Read PDF, 348 KB DOI 10.25313/2520-2294-2025-3-10842
2. Marketing

   A behaviour-based safety marketing model in the banking sector: conceptual foundations and practical application

   Гайдукович Дмитро Станіславович

   Read PDF, 414 KB DOI 10.25313/2520-2294-2025-3-10821